Eurosport Lands Exclusive on Olympics in Germany to 2024


LONDON: Eurosport will be the exclusive home of the Olympic Games in Germany from 2018 to 2024.

The German channel Eurosport 1 will offer coverage on free-to-air. Additional coverage will be available on DMAX and Eurosport Player. The pay-TV channel Eurosport 2 will feature additional exclusive coverage.

Susanne Aigner-Drews, the senior VP and general manager for Discovery Networks Germany, said: “We are excited to bring German fans an outstanding Olympic Games experience that will be highly comprehensive and in-depth. For the first time, our multi-platform approach will give fans the opportunity to enjoy every single moment live, with all of the data available in real time, for every German athlete and every event.

“Building on the strong legacy of the past, our extensive free to air coverage will be enhanced by live and on demand action across all screens to share the inspiration of the Olympic Games with the next generation of passionate fans in Germany.”

She added: “As the world’s number-one storyteller, Discovery is particularly excited that we will be working closely with the German Olympic Sports Confederation and the National Federations to bring to life the incredible stories of German Olympians as they strive towards their ultimate goal.”

Peter Hutton, CEO of Eurosport, said: “Eurosport is committed to making a significant investment to deliver the ultimate Games experience for fans in Germany. Our leadership in Olympic sports broadcasting and ability to leverage new technologies, combined with Discovery’s extensive presence and platforms in Germany, will bring viewers closer to the action and their national heroes. We look forward to sharing further details about our vision and production plans in the coming weeks, as the excitement continues to build for the PyeongChang 2018 Olympic Winter Games.”