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GroupM: U.K. Ad Investments to Hit £18.8 Billion in 2017

Despite the short-term effect of the EU referendum, U.K. advertising is set to see the eighth successive year of growth, up from 6.3 percent to 7.2 percent for 2016, according to GroupM. The firm predicts a rise from 5.8 percent to 7.2 percent for 2017. This increase in spending takes the industry to an investment of £18.8 billion ($23.6 billion) in 2017.



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About Kristin Brzoznowski

Kristin Brzoznowski is the executive editor of World Screen. She can be reached at [email protected]

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