ProSiebenSat.1 Apps Now Available Via Applicaster’s Zapp

LONDON: ProSiebenSat.1 Group has released new apps for each of its television channels in Germany through Zapp, Applicaster’s app-publishing platform.

Six channel apps have been launched for ProSieben, SAT.1, kabel eins, SAT.1 Gold, sixx and ProSieben MAXX. The applications feature live TV watching, with a free live stream of the network, available in Germany for the first time. Users will be able to catch up on episodes of their favorite shows and have access to the latest video news. The apps will also feature various engagement tools, including second-screen interactivity and social media integration. They are all available for download on Android and iOS devices.

Jens Doka, the chief product officer at ProSiebenSat.1 Digital, noted: “Applicaster’s platform allowed us to create an elegant, intuitive app for each of our channels—which we can now replicate for other channels quickly and easily without any development. It also gave us the flexibility we needed to integrate our own video player seamlessly while benefiting from the second-screen and engagement features that Applicaster offers.”

“We are very proud to work with ProSiebenSat.1 on this groundbreaking project and to deliver six beautiful new apps that their viewers can enjoy to watch live TV, catch up and interact with their favorite shows,” added Peter Cassidy, the general manager for Europe at Applicaster. “Our Zapp platform and core SDK give broadcasters the ability to launch distinctive, feature-rich apps at speed and scale while benefiting automatically from our roadmap of innovation and continuous update—keeping them ahead of the curve in terms of new operating systems, devices and viewer expectations.”