Sky Italia Enters Theatrical Distribution Business

MILAN: Sky Italia, Cattleya, Indiana, Italian International Film, Palomar and Wildside have reached a deal for the formation of a theatrical distribution company.

The new distribution arm is designed to support and promote Italian cinema. For the first time, a media company operating in both the pay-TV and free-to-air businesses will be joining forces with some of the major Italian independent producers.

“The newly formed theatrical distribution company will offer the market new opportunities, exploring and embracing different paths and models in the area of distribution, content and language,” Sky Italia said in a statement.