WDR mediagroup Staffs Up Content Division

COLOGNE: WDR mediagroup has brought on two new team members for its content division, Nicole Offergeld and Julia Jaensch.

Offergeld joins as sales manager of international, while Jaensch becomes manager of acquisitions and co-productions. Offergeld joins from Red Arrow International, where she most recently served as junior sales manager, with responsibility for Eastern European pay-TV and VOD markets. Jaensch previously worked on a global level as production manager for the video production company 90 Seconds.

"As co-producer, we're able to acquire attractive programs for our portfolio early on, thereby ensuring that the content gets distributed as widely as possible—this also includes the commercial exploitation of country-specific versions," said Stefanie Fischer, the head of content for WDRmg. "With the two new members of staff, we're well placed to commercially exploit the potential of the existing children's programs and brands for the international market."