Sky’s Jeremy Darroch to Deliver MIPTV Keynote

PARIS: Jeremy Darroch, the group chief executive of Sky, is taking part in the Media Mastermind Keynote series at this year's MIPTV.

Darroch will take to the stage on Monday, April 13. The Media Mastermind track this year will be under the theme "The Millennial Shift," tapping into the heart of this generation whose media-consumption habits are shifting.

Darroch said: “2015 will be a great year for entertainment programming on Sky. The launch this month of Fortitude, our most ambitious drama yet, and the first to launch simultaneously across all five of our markets, is just the first in a slate of exciting new shows that we are bringing to screen this year. I look forward to coming to MIPTV 2015 to lift the lid on our plans and talk to the industry about the scale of the opportunity as we work together to create a powerhouse for TV content across Europe."

“We are privileged to welcome Jeremy Darroch for this keynote address. Given Sky’s pivotal position in the creation of original content with transnational appeal, his insight will be of great value to the MIPTV audience,” added Laurine Garaude, the director of television at Reed MIDEM.