Channel 5 & MTV UK Plan Joint Broadcast for 2014 MTV EMA

LONDON: The 2014 MTV EMA music awards show is to broadcast live simultaneously on both Channel 5 and MTV in the U.K. for the first time this year.

Nicki Minaj is hosting the event, which will air on Sunday, November 9, with a one-hour time delay at 9 p.m. on both channels. The awards show will be available to view on free-to-air Channel 5 to 11 million homes, as well as on MTV to households that subscribe to Sky, Virgin Media, BT Vision or Talk Talk.

The sharing of these broadcast rights follows the takeover of Channel 5 by MTV's parent company, Viacom International Media Networks (VIMN), completed last month.

David Lynn, the president of VIMN UK, said: “This is a fantastic opportunity to give access to the MTV EMA to the widest possible U.K. audience and let everyone share in the excitement of one of the hottest nights in music. It’s another example of how our high-quality content can be shared and promoted between our channels to the benefit of all.”