Strix Holland Names Creative Director

HILVERSUM: Tatiana Lagewaard has become the creative director of Nice Entertainment Group's Strix Holland.

In her new post, Lagewaard will supervise the production company's in-house creative team and is charged with the development of new original ideas. She will also handle the adaptation of international formats for the Dutch market.

Lagewaard previously served as the head of development for Zodiak Nederland. Earlier in her career, she worked for Eyeworks and Eyeworks International.

Roy Aalderink, the CEO of Strix Holland, remarked: "Strix and nice entertainment group will benefit from the arrival of Tatiana, who has an excellent creative track record and a great knowledge of international television."

Lagewaard added: "I'm looking forward to this exciting new adventure. Strix is an ambitious company and produces high quality hit shows, such as Survivor. Hopefully I will be able to add some new titles to their slate in the upcoming years."