Planeta Junior Forms New Pact with MMI

MILAN: Planeta Junior has signed an exclusive contract with Museum Masters International (MMI) for the representation of Bernard of Hollywood's Hollywood Legends, Cinema Beauties and Pin Up Girls in several European territories.

The previously mentioned collections will be represented in Italy, Italian-speaking Switzerland, San Marino, Vatican State and Malta. Bernard of Hollywood was an American photographer named Bruno Bernard, who is credited with the creation of the "Pin-Up" industry. MMI has been involved in the licensing and merchandising of the Bernard of Hollywood brand for more than a decade.