Reed MIDEM to Host MIPAcademy Moscow

MOSCOW: The event organizer Reed MIDEM, behind MIPTV and MIPCOM, among others, is teaming up with Digital October for the first MIPAcademy Moscow, to be held May 13.

This new full-day event will target Russian TV industry and digital content creators by providing them with a number of masterclass sessions and workshops. Russian industry experts will be teaching participants about how to create programming and entertainment content that has international potential and how to export it around the globe.

An advisory committee including representatives of the Ministry of Telecommunications, NAT, RAEC, CTC media, Viacom Russia, RIA NOVOSTI, RT, Ogilvy and PricewaterhouseCoopers Russia has been established to oversee topic recommendations for this first ever event. In addition, MIPAcademy Moscow will include presentations from the Berlin-based Entertainment Master Class and The Wit, a world information tracking service for the most promising content trends, insight and new ideas.

"The Russian television and digital content industries have great potential for international expansion, and our objective is to create a unique local forum that will help contribute to the exchange of ideas and expertise needed to facilitate this development. We are delighted to have the support of Digital October and Expocontent to realize this endeavor," said Ted Baracos, the director of market development at Reed MIDEM.

"Digital October is proud to host the first ever conference in Russia in partnership with MIPTV and MIPCOM, the world’s leading entertainment markets. MIPAcademy Moscow will offer Russian TV and digital content professionals a unique learning experience and the opportunity to meet top international experts associated with MIP markets in Cannes," added Dmitry Repin, the CEO of Digital October.