Google/YouTube Content Chief to Deliver MIPCOM Keynote

PARIS: Robert Kyncl, the global head of content at Google/YouTube, has been tapped to deliver a Media Mastermind keynote on Monday, October 8, at MIPCOM.

Kyncl will be discussing the future of media, entertainment and video content. He will look at the ways in which online content pushes traditional boundaries and examine how it provides big brands and content creators more freedom and instant feedback. Kyncl will also talk about how the content and ad formats are bringing in new advertising opportunities.

His keynote is part of the Media Mastermind series, which focuses on a new kind of original content creators and financiers.