Banijay Invests in Rabbit Track Pictures

Banijay UK has picked up a stake in Rabbit Track Pictures, the London-based TV and film production company founded by James Norton and Kitty Kaletsky.

Established in 2019, Rabbit Track Pictures has had series greenlit at BBC and ITVX, while its first film, Rogue Agent, launched on Netflix in 2022. The investment by the Banijay UK Growth Fund will allow the venture to expand its team and slate of projects. The deal also includes a first-look pact with Banijay Rights.

Patrick Holland, CEO and executive chair of Banijay UK, said: “James and Kitty have a truly impressive slate of projects and are incredibly ambitious for the growth of their business. We are so delighted that they have chosen Banijay UK as their partner; their passion, commitment, talent and belief are exactly the qualities we want to invest in. We can’t wait to start working together.”

Norton said: “To be joining the Banijay family is such an exciting moment for us as a company. Patrick and his team have been incredibly welcoming and supportive already and clearly share mine and Kitty’s values and ambition for the company. We can’t wait to jump into the rabbit hole with them and see where the next step of this adventure takes us!”

Kaletsky added: “When James first called me about running a company together, I was still fully living and working in Los Angeles. Little could we have imagined, when kick-starting Rabbit Track right before the pandemic, that just a few short years later, we’d be teaming up with such a huge and exciting partner as Banijay. We feel very lucky to be part of this family that will take our success to new levels and can’t wait to get going with Patrick and the whole group.”

This is the seventh deal for the £50 million Banijay UK Growth Fund.