Frantic Films Finds New Scripted Development EVP

TORONTO: Brenda Greenberg has been hired as Frantic Films’ executive VP of scripted development, a Toronto-based position.

Greenberg, who began her career at NBC, has contributed to the success of such hit shows as Being Erica, The Best Years, Kenny vs. Spenny, Side Effects and Street Legal. In the past she served as a producer for CBS’ Emmy Award-winning series As the World Turns. Greensberg has worked with emerging talent as part of the NSI Totally Television and Shaw Showrunner programs. She is an advisory board member for the Sheridan College Advanced Television and Film Program.

"We are thrilled to have someone of Brenda’s caliber join our team," said Jamie Brown, the CEO of Frantic Films. "She has extensive experience as both a creative producer and executive producer on many successful series and in leading creative teams. Brenda’s relationships with top talent will open new opportunities while she helps carry forward our existing roster of projects in development."

Greenberg added: "I’ve really enjoyed watching many of the successful series Frantic has been involved with including Todd and the Book of Pure Evil, Men With Brooms, The Don Cherry mini-series as well as features like Faces in the Crowd and Lucid. I’m really looking forward to building on their decade of experience in scripted programs and see greater opportunities ahead."