Breakthrough Sets Up Home-Entertainment Unit

TORONTO: Breakthrough Entertainment has launched a home-entertainment division, responsible for the distribution of DVDs from the company’s catalogue through a dedicated online portal.

BreakthroughHomeEntertainment.com launches with three of the company’s titles: Less Than Kind, Greatest Tank Battles and Battlefield Mysteries. The site will also serve as an online consumer destination for direct purchases of selected theatrical feature films from the films-sales unit. Initially, the portal is for Canadian sales only. There are plans to expand the site for worldwide sales in the near future.

Nat Abraham, the president of distribution for Breakthrough Entertainment and executive in charge of the company’s newest division, commented, “Breakthrough’s programming has developed a strong following here in Canada and we believe that the establishment of Breakthrough Home Entertainment is the optimum way to address a growing appetite among fans of our shows who want to own our titles.”