Blue Ant Media Partners with Penguin Random House Canada

TORONTO: Blue Ant Media and Penguin Random House Canada have entered a partnership that will see the development of book projects and possible online programming.

The collaboration will involve publishing ventures based on select properties within Blue Ant Media’s online video network, as well as the possible development of digital content featuring Penguin Random House Canada authors.

“I am very excited to be working with Blue Ant Media on this multimedia venture,” said Brad Martin, the CEO of Penguin Random House Canada. “I have known and worked with (Blue Ant Media CEO) Michael MacMillan for over 30 years. He is a visionary in the entertainment world and a keen strategist. His team at Blue Ant Media is the best in the business.”

“The fans within our YouTube network have told us they want more ways to connect with their favorite stars,” said Simon Foster, the senior VP of digital publishing and business development at Blue Ant Media. “We believe combining the creativity of our digital celebrities with the talented team at Penguin Random House Canada will produce the next best seller.”