The Taste to Air on FOX Traveller in India

CANNES/MUNICH: FOX International Channels has taken on the rights to the U.S. version of the cooking competition show The Taste, which will air on FOX Traveller in India in 2013. 

In the U.S., ABC has placed an order for eight episodes. The show stars famous food personalities Nigella Lawson and Anthony Bourdain, who head up a panel of our judges that will critique as America’s most skilled chefs are put in competition with each other. The Taste comes from Kinetic Content. 

Swati Mohan, the VP of content at FOX International Channels, said, "We are extremely excited about having The Taste on our channel. At FOX Traveller, it is our constant endeavor to bring exciting and premium quality content to our viewers through a right mix of global and local productions. Food as a genre has a wide appeal in India and we are certain that our viewers will thoroughly enjoy the unique format and powerhouse personalities of The Taste."

Yan He, the regional sales director for Asia at Red Arrow International, added, "The Taste is a true highlight at this market. Buyers love this innovative cooking competition and I am absolutely thrilled The Taste has been picked up by FOX Channels."