SPI Teams with MEASAT to Expand AsiaPac Footprint

SPI International/FILMBOX has inked a multiyear agreement with MEASAT Satellite Systems that will see several of its channels, including six that are on air 24 hours a day, become available across the Asia-Pacific region.

The channels covered in the deal include FightBox HD, DocuBox HD, Fast&FunBox HD, FilmBox Art House and Gametoon HD. FunBox UHD, a general-entertainment channel featuring native Ultra HD content, is also part of the agreement.

“For over 25 years, we have been a leading supplier of theatrical films and television programming in the international market and with MEASAT’s expertise, we will be able to expand our 24-hour television channel distribution footprint and reach new audiences across Asia Pacific,” stated Murat Muratoglu, SPI’s head of distribution for MENA, Turkey, AsiaPac, Russia and CIS, Baltics, Bulgaria and Ex-Yugo.

“MEASAT is excited to add SPI International’s prime HD and UHD content to our 91.5°E hotslot, which continues to be the preferred choice by broadcasters as Asia’s leading video neighborhood,” said Raj Malik, the senior VP of sales for MEASAT. “Our experience in creating Asia’s strongest HD and UHD neighborhood, combined with our ability to offer customized solutions, is key to the consistent growth in number of channels at 91.5°E.”