MP & Silva Gains FA Cup Rights for Asia

SINGAPORE: MP & Silva has scored a six-year deal with The FA for the rights to the FA Cup, the FA Community Shield match and rights for England National Team matches until 2018 for all Asian territories outside of Thailand.

The package offers up to 59 live matches per season, as well as the Community Shield match, the traditional curtain-rasier of the English football season, England national team qualifying matches for the 2014 FIFA World Cup and all England friendly and Under 21 matches. Since 2010-11, MP & Silva also managed the rights for the Premier League in select territories in Asia.

Mark Shannon, the broadcast manager at The FA, said: “The Football Association is delighted to announce a new long term partnership in Asia with MP & Silva. Their expertise and strong portfolio of football rights in the region impressed throughout a highly competitive tender process. We very much look forward to working with them to further enhance The FA’s competitions in the in the years to come”.

“English football is extremely popular in Asia and I am delighted that we can use our local network and expertise to increase the revenues and exposure of The FA in Asia,” added Andrea Radrizzani, the group CEO of MP & Silva. “The rights for the FA Cup, together with Serie A, Ligue 1, Bundesliga, Brazilian League and World Cup qualifier matches puts MP & Silva in control of football rights in Asia, helping us to better negotiate with different broadcasters and ensuring that audience numbers will keep growing in the region.”