MIPCOM Spotlight: Nippon Television Network

CANNES: At MIPCOM, Nippon Television Network Corporation is highlighting the animated series Parasyte: The Maxim, which is based on a sci-fi comic book that has sold 11 million copies, as well as a number of formats.

The show tells the story of an ordinary high-school student, who is suddenly attacked by a parasite that flew down to Earth. The company is also showcasing its two new format launches: The One(s) I Loved and Would You Pay?!

“The One(s) I Loved is a reality format with the universal theme of love,” says Shigeko Chino, the company’s senior director of international business development. “It is extremely adaptable for all territories and repeatedly garners great ratings in Japan.”

Chino adds, “Would You Pay?! is another reality format that would work well around the world and is great for the entire family.”