IndiaCast Tapped as Regional Distribution Agent for Turner Channels

Turner International India has appointed IndiaCast Media Distribution as its exclusive distribution agent in the region for a number of channels, including Cartoon Network.

Alongside Cartoon Network, IndiaCast will serve as the distribution agent for CNN International, Pogo, WB, HBO and HBO HD in India, Nepal and Bhutan. The agreement takes effect on April 1.

Siddharth Jain, the managing director of Turner South Asia, commented: “I am delighted to announce the appointment of IndiaCast as our exclusive distribution agent for India, Nepal and Bhutan. I am very confident they will enable us to further enhance our footprint and bring the choicest content to our fans in the Indian sub-continent. We look forward to a long-term strategic relationship with IndiaCast.”

Anuj Gandhi, the group CEO of IndiaCast, added: “At IndiaCast, it is our constant endeavor to curate the best possible exposure for our content creator partners. Turner has a fantastic bouquet of channels catering to a bespoke audience. As we ramp up the distribution network for its channels across India, Nepal and Bhutan, I look forward to a long-term association that is founded on mutually beneficial economics.”