HBO GO Rolls Out in Asia

HONG KONG: HBO Asia is launching the HBO GO streaming service to subscribers with now TV.

The service features new episodes of the HBO originals Game of Thrones, The Newsroom, True Blood and Veep just 12 hours after their U.S. broadcast. HBO GO makes its Asian debut in Hong Kong on February 28 exclusively and free to now TV’s HBO subscribers.

“HBO GO is a versatile service enabling subscribers to maximize their HBO entertainment across multiple devices, whether at home or on the move, and Hong Kong subscribers of our long-term exclusive partner, now TV, are the first to enjoy this brand new broadband streaming service,” said Jonathan Spink, the CEO of HBO Asia. “With over 1,000 hours of quality HBO Original content to choose from, HBO GO subscribers will be spoilt for choice and can also watch the latest HBO shows 12 hours after U.S. telecast. This helps combat piracy and gives subscribers an opportunity to catch the newest episodes of their favorite shows earlier.”

Janice Lee, PCCW’s managing director of TV and new media, added, "We are excited to be the first in Asia to offer HBO GO and our customers will soon be able to access HBO’s great movies and TV series anytime and anywhere. HBO GO complements our hugely popular now Player and other mobile apps for enjoying on-the-go content. With more than 1.4 million downloads of our app, users are able to enjoy more than 25 live channels and 1,500 hours of on-demand programming comprising around 600 titles of movies, TV dramas, sports, variety shows and news programs.”