APOS Spotlight: Scripps Networks International

BALI: Scripps Networks International has been working to develop clear programming and branding strategies for Asian Food Channel (AFC), Food Network and Travel Channel in the Asia Pacific.

The company has also been focused on expanding distribution for these networks throughout the region. In the past year, Scripps Networks International launched AFC in Taiwan and Vietnam, Travel Channel in the Philippines and Food Network in Thailand. “We’re looking to build on that momentum across our portfolio as well as to increase our presence in key markets like Vietnam and Indonesia,” says Derek Chang, the company’s managing director for the Asia Pacific. In terms of programming, Chang highlights the AFC original The Amazing Food Challenge: Fun in the Philippines, and Food Network has a localized version of The Best Thing I Ever Ate.