ABS-CBN Corporation in the Philippines has partnered with Amagi to consolidate its operations on the cloud to expand its reach and gain greater flexibility.
In February, seven global channels from ABS-CBN Corporation went live with Amagi’s CLOUDPORT platform. With the cloud-based channel playout and live automation platform, Amagi CLOUDPORT, ABS-CBN now manages end-to-end workflow on the cloud. The transition to Amagi cloud solutions enabled ABS-CBN to reduce its cost of operations by nearly 30 percent.
ABS-CBN is primarily involved in content creation and production for television, online and OTT platforms, cable, satellite, cinema, events and online radio for domestic and international audiences.
Erwin Malimban, head of broadcast technology at ABS-CBN Corporation, said: “We were looking for a modern, cloud-based solution that could integrate seamlessly with our current live and non-live workflow requirements providing the same level or better comfort to our operations team as we did this transformation. The Amagi team not only brought deep technical capabilities but also had extensive working knowledge with respect to the various processes and operational requirements. This enabled us to make a seamless transition to the cloud.”
Srinivasan KA, co-founder of Amagi, said: “ABS-CBN is one of the most forward-thinking media companies in the region, and we are honored to work with them for their cloud transformation. Besides, a consolidated solution on the cloud helped ABS-CBN do away with a lot of existing legacy infrastructure, which translates into lower costs, fewer overheads, more efficient operations and the ability to free up resources to focus on other priorities.”