Tushar Shah Stepping Down at Sony Pictures Networks India

Tushar Shah will be stepping down from his position as chief marketing officer and business head for movies, regional, FTA and infotainment channels at Sony Pictures Networks India (SPNI) after a 16-year tenure with the company.

Shah’s last working day will be March 31, 2026. He will support the transition and handover process until then.

At SPNI, Shah has been responsible for driving business and brand strategy across Sony MAX, Sony MAX 1, Sony MAX 2, Sony PAL, Sony WAH, Sony Marathi, Sony AATH, Sony PIX and Sony BBC Earth. Throughout his tenure, he successfully led the turnaround of Sony AATH, which has remained a consistently profitable regional channel for over a decade.

Shah also helmed the network-wide rebranding of the Sony Pictures Networks India portfolio, delivering the first complete refresh since the channels’ launch.

“Tushar has been a valued part of SPNI for many years, contributing to some of our most important brand and business milestones,” said Gaurav Banerjee, managing director and CEO of SPNI. “His leadership, clarity of thought and consumer-first approach have helped build a strong foundation across multiple portfolios. We are grateful for his long-standing service and wish him the very best for his next chapter.”

Shah said, “SPNI has been a defining part of my professional life, and I am deeply grateful for the trust, opportunities and relationships that have shaped my journey here. I have had the privilege of working with exceptional teams across the organization and am proud of what we have built together. As I move on to explore new avenues, I carry with me many learnings and fond memories.”