Times Brasil to Launch with CNBC Content

The newly formed Brazilian media group Times Brasil has picked up the exclusive Portuguese-language rights to content from NBCUniversal’s CNBC.

The new Brazilian multiplatform business news outlet featuring 24-hour news coverage and programming covering topics that influence the business world will bring CNBC content to Brazil in its local language for the first time.

CNBC produces over 15 hours of live programming daily on a 24/7 TV news network operated by CNBC across the U.S., Asia, Middle East and Europe, and it has newsrooms in Singapore and London.

Times Brasil is being led by founder Douglas Tavolaro, formerly the founder and CEO of CNN Brasil. He will also serve as the chairman of the board and the editorial board, which will operate independently and adhere to international editorial standards.

The new company will be launched with its editorial headquarters in São Paulo, the financial capital of Brazil, with correspondents in the main Brazilian capitals and abroad.

Starting this month, Times Brasil will begin to set up infrastructure; establish headquarters, brand identity and content; and recruit and train journalists and production teams throughout Brazil. The launch date of the TV broadcast will be announced in the coming months.

“We are thrilled to bring CNBC’s premium news content to audiences across Brazil, soon to be available in Portuguese,” said KC Sullivan, president of CNBC. “As the global leader in business and financial news, it is CNBC’s mission to inform, deliver actionable insights and provide a global economic outlook with local relevance through partners like Times Brasil.”

Tavolaro said, “CNBC is a global icon in journalism, a reference for any media company on the planet. Its journalism is a unique model of reliable news that is branded by NBCUniversal News Group. We will combine the strength and quality of the world leader in the field with the experience and talent of Brazilians to offer a new information option to Brazil. We are confident that Brazilians will embrace CNBC and Times Brasil in a special way.”