Tag: The Gauge

In November, time spent watching TV in the U.S. reached a nine-month high.

Broadcast TV in the U.S. saw its third consecutive month of growth in October.

The 2024 Paris Olympics boosted television viewing in August, according to Nielsen, especially broadcast.

Streaming made TV history again in the U.S. in July.

Time spent streaming in the U.S. climbed to 40.3 percent of total TV usage.

May’s The Gauge report showed that the month marked record highs for streaming’s share of TV usage.

The Walt Disney Company accounted for 11.5 percent of all TV viewing in the U.S. last month, ahead of YouTube.

A downward trend in TV consumption last month was countered by a record-setting Super Bowl Sunday.

TV viewing in the U.S. reached a four-year high in January, including the most-streamed day ever.

Television viewing levels in December in the U.S. surpassed November levels by nearly 2 percent.