Tag: Pay TV

In the third quarter, revenues from streaming services will overtake pay-TV subs revenues in the U.S.

The global pay-TV penetration rate will see its first yearly decline in 2024, according to Ampere Analysis research, after peaking at 60.3 percent in the fourth quarter of this year.

The number of pay-TV subscribers worldwide, across 138 countries, is expected to remain stable through 2029 at just under 1 billion, per new Digital TV Research data, with a slight decline until 2025 before experiencing a small recovery.

The largest pay-TV providers in the U.S.—accounting for some 96 percent of the overall market—lost 1.73 million net video subs in the second quarter of this year, up slightly from 1.725 million in the same period last year, according to Leichtman Research Group.

The base of pay-TV subscribers will increase by 35 million between 2019 and 2025 to reach 1.06 billion, according to Digital TV Research.