Tag: Ampere Analysis

The number of homes in Western Europe taking at least one SVOD subscription is expected to eclipse North America in 2024, Ampere Analysis reveals in a new report.

With viewer engagement slipping, especially among younger audiences, European public-service broadcasters are in need of increased support, particularly in bolstering their on-demand services, according to a new report from Ampere Analysis.

Soccer is emerging as a lucrative opportunity for U.S. broadcasters and streamers, according to a new Ampere Analysis report on the growing interest in the sport.

There are more than 100 million subscribers to ad-supported tiers on SVOD platforms in the U.S., per Ampere Analysis.

While growing their investments in non-scripted, global SVOD services are still spending almost 90 percent of their original content budgets on scripted fare, per new Ampere Analysis data.

The average annual household spend on film and TV in the U.S. is expected to have peaked at $1,150 last year, per new data from Ampere Analysis, with both SVOD expenditure declining and cord-cutting increasing.

SVOD services will shell out some $8.5 billion on sports rights this year, according to Ampere Analysis, a 64 percent increase on last year.

Ampere Analysis is forecasting that global content expenditure will increase by just 2 percent this year, the lowest growth in more than a decade (other than the Covid-19-induced contraction in 2020).

Bundling and pricing discounts will be key to U.S. SVOD platforms as they look to limit churn amid intensifying competition, according to Ampere Analysis.

Ampere Analysis is projecting that Netflix's launch of an ad tier will see it earn $2.2 billion more by 2027 than it would by continuing with a subscription-only model.