Video Interview with Eccho Rights’ Fredrik af Malmborg

NEW YORK: Fredrik af Malmborg, the managing director of Eccho Rights, tells World Screen about the trends he sees in the global marketplace and what countries he’s keeping an eye on for innovative new ideas.

The central focus of Eccho Rights’ business is to empower creativity worldwide. By forming alliances with independent producers from all corners of the globe, the company has built up a distribution catalog that features finished series and formats hailing from countries as diverse as Korea, Turkey, Finland, Iceland, India and Portugal.