CSSE & FUEL TV Form JV for Streaming Sports Content

Chicken Soup for the Soul Entertainment (CSSE) has formed a joint venture with FUEL TV to create SVOD and FAST channels.

The companies will combine their respective content catalogs, including Chicken Soup for the Soul Entertainment-owned SVOD channels, which will become FUEL TV SURF, and LiftTicket will become FUEL TV SNOW.

The venture will also create two new channels, FUEL TV SKATE and FUEL TV BIKE.

FUEL TV will run and operate the channels. CSSE divisions Screen Media Ventures will contribute 1091’s library of action sports titles, and Crackle Connex will sell ad inventory.

The joint venture expects to roll out the new FUEL TV branded channels in the coming months.

“FUEL TV is the gold standard for action-sports content, and they are the perfect counterparty for us to work with on this joint venture,” said Elana Sofko, chief strategy officer of Chicken Soup for the Soul Entertainment. “Their expertise, combined with our robust content and advertising teams, will make this a powerful offering.”

“We are delighted to join this venture, uniting two of the biggest action sports libraries, and both companies’ prowess in the media industry will allow us to consolidate the leadership in the action sports space,” said Fernando Figueiredo, CEO of FUEL TV. “Moreover, it will give Surf, Skate, Snow and Bike a standalone home for those core viewers that binge their sport for hours. For 20 years, FUEL TV action sports channel has gathered all these sports and will keep doing it by being the home of hundreds of hours of LIVE Events from across the globe.”