ATF Spotlight: FremantleMedia International

American Idol is coming back in 2018, and FremantleMedia International (FMI) is eager to talk to buyers at ATF about the show’s return.

“American Idol is a hugely anticipated returning franchise, particularly in Asia, where the show is still the benchmark for entertainment reality programming,” says Ganesh Rajaram, the company’s general manager and executive VP of sales for Asia. “Ever since we announced American Idol is coming back, we’ve received a lot of positive feedback from clients. The brand-new judging panel of Katy Perry, Lionel Richie and Luke Bryan, with returning host Ryan Seacrest, will ensure a spectacular new season.”

FMI is also highlighting Hard Sun, a pre-apocalyptic crime drama from Neil Cross starring Jim Sturgess and Agyness Deyn, and The Golden Brain, a format that sees famous duos compete in a battle of wits. “This year FMI will have a bigger presence at [ATF], where we will reinforce the message that we are a one-stop shop for all our clients’ content needs,” says Rajaram.