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TV Latina Festival: Paramount’s Eduardo Lebrija

November 9, 2022

The third day of the TV Latina Festival closed with a conversation with Eduardo Lebrija, the executive VP and chief commercial officer for networks South of Europe, Latin America, the Middle East and Africa and leader for North Latin America and Brazil at Paramount, who talked about Paramount+’s position and the synergies the service has with the company’s ecosystem of brands.

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TV Latina Festival: Prime Video’s Pablo Iacoviello

November 9, 2022

During the third day of the TV Latina Festival, Pablo Iacoviello, director and country manager for emerging Latin America at Prime Video, spoke to Elizabeth Bowen-Tombari, editor of TV Latina, about the platform’s positioning in the region and discussed Argentina, 1985, the Argentinean film that will represent the country in the run for the Academy Award.

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Viaplay Adjusts Rollout Strategy, Inks Pickbox Deal

November 9, 2022

While reaffirming its long-term subscriber targets, Viaplay Group is not planning any further direct-to-consumer rollouts for its streaming platform in 2023 beyond a North American launch and has aligned with Pickbox NOW to expand its Viaplay Select branded-content concept in Central and Eastern Europe.