Starz Entertainment Promotes Alther

ENGLEWOOD, April 15: Starz Entertainment has upped Debbie
Alther to VP of program and promotion planning and scheduling.

Alther had previously served as the executive director of
inventory management at Starz Entertainment. In her new role, she is
responsible for the programming and promotion scheduling and planning for all
of the company’s linear, on-demand and broadband offerings. She is charged with
leading the team's efforts to competitively and creatively plan, schedule,
package and promote the services. Alther will report to Jonathan Shair, the company’s
VP of network operations.

During her tenure at Starz Entertainment, Alther played a
key role in the development and launch of six unique linear channels as well as
the initial development of the company's on-demand service. She spent 20 years
in the television entertainment industry before joining Starz Entertainment in
1996.

—By Irene Lew