4Kids TV On Demand Expands Reach

NEW YORK, May 23: 4Kids Entertainment has expanded the reach
of its 4Kids TV On Demand platform to 13.5 million homes through a recent
launch on Cox Communications and an increase in Comcast’s digital cable
subscribers.

The recent launch on Cox Communications and the increase in
Comcast digital cable subscribers added 2.5 million homes for 4Kids TV On
Demand. In addition, the network will be available to Bresnan Communications
subscribers in July 2007. 4Kids TV On Demand debuted in August 2006 through a
partnership with Comcast Select On Demand. The platform offers ten hours of
content, with 60 percent of the programming refreshed each month.

"We are very pleased by the enthusiastic response to
4Kids TV On Demand from both cable operators and fans,” said Joe Lyons, the
director of home entertainment at 4Kids. "We are continuing to roll out
the 4Kids TV On Demand platform nationwide where our audience can watch 24/7
exciting 4Kids TV programming such as Yu-Gi-Oh!, Teenage Mutant Ninja Turtles and Viva Piñata.”