World Screen Video Report: The State of Kids TV

NEW YORK: In this special video report, E1’s John Morayniss, CAKE’s Ed Galton, Nerd Corps’ Ken Faier, Cyber Group’s Pierre Sissman and Fitz Roy Media’s Hamp Hampton share their strategies for making the most of a difficult, yet still lucrative, business.

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Faced with shrinking adspend, kids’ broadcasters, like networks in other genres, have contracted their programming budgets, placing a new set of pressures on distributors. Nonetheless, as this TV Kids video report suggests, there are a host of opportunities for companies willing and able to negotiate the complexities of the current market.