Ugly Betty Secures Full Season Order

BURBANK, October 16: ABC has given a full-season order to Ugly
Betty, the American version of the
Colombian soap Betty la fea,
which has emerged as the most-watched new series of the 2006-07 season.

Starring America Ferrera and executive produced by Salma
Hayek, the show has consistently come in second to CBS’s Survivor, averaging 15.3 million total viewers, with a 4.7
rating and 13 share among adults 18 to 49. In its Thursday 8 p.m. slot, it has
become the number one show among adults 18 to 34.

Stephen McPherson, the president of ABC Entertainment,
noted, "In just two weeks Ugly Betty
has given us an impressive foothold leading into the Grey's Anatomy hour on Thursday night. The show has proven to be
competitive in a very strong time period, and we're thrilled with Ugly
Betty's performance.”