Zoomin.TV Shows Head to Wurl TV’s ALT Channel

LOS ANGELES: MTG’s Zoomin.TV is adding the new original series Zoomin.TV Now and Zoomin.TV Latino to the lineup of Wurl TV’s broadband-delivered cable network The ALT Channel.

Zoomin.TV Now is a daily show spotlighting entertainment news and human-interest stories. Zoomin.TV Latino is a daily series featuring Spanish-language entertainment news, sports, culture, fashion, food, science and tech programming. Wurl’s channels are distributed via the Wurl TV network to cable operators’ internet-connected set-top boxes.

“We are excited to bring our unique point of view and celebrated global storytelling to Wurl’s audience,” said Jamie Weissenborn, Zoomin.TV’s general manager.

Sean Doherty, Wurl’s founder and CEO, added: “We’re thrilled to add to our ALT Channel these great original series from Zoomin.TV. We’re especially excited about adding Zoomin.TV Latino to our growing selection of Spanish-language programming. Our unique cable network is making it easier for online studios like Zoomin.TV to take advantage of cable TV’s unparalleled reach and viewer engagement in a way that provides viewers with the convenience of linear channels and the unprecedented choice of popular on-demand apps.”