Will Keenan Tapped to Lead Endemol Beyond USA


LOS ANGELES: Endemol North America has appointed Will Keenan, previously with Maker Studios, as president of the recently announced global venture Endemol Beyond USA.

Keenan was formerly the VP of vertical development and network programming at Maker Studios. He will now be reporting to Cris Abrego and Charlie Corwin, co-CEOs and chairmen of Endemol North America, as the president of Endemol Beyond USA. The venture, announced last week, will create a premium network of international and local channels across multiple platforms. There will be both original productions for the channels as well as acquired third-party programming.

Abrego and Corwin commented: “We admire the innovation that digital entrepreneurs like Keenan are bringing to this space. He is a creative and bold visionary and the right choice to lead our premium channel network in the U.S.”  

Keenan added: “I am honored to be a part of the continued evolution of Endemol, a world leader in creating, producing and distributing some of the most recognized entertainment content across the globe. In this new role, I am looking forward to leading a first of its kind premium channel network venture and a digital dream team that will transform the way digital content is experienced and delivered. I look forward to working with successful content innovators like Charlie Corwin, Cris Abrego, the team at Endemol North America and our talented Endemol colleagues around the world to implement a bold digital strategy that goes beyond what anyone else has done so far in the digital space.”