Warner Bros. to Realign TV & Home-Entertainment Units

BURBANK: Warner Bros. is reorganizing its television and home-entertainment operations, with Peter Roth, Craig Hunegs and Jeffrey Schlesinger to run the TV business and Thomas Gewecke becoming chief digital officer of Warner Bros. Entertainment.

Roth will now serve as president and chief content officer for Warner Bros. Television Group. He retains his title and responsibilities as the president of Warner Bros. Television, Warner Horizon Television and Animation. He gains oversight for Telepictures Productions and Warner Bros. International Television Productions.

Hunegs takes on the role of president of business and strategy for the Warner Bros. Television Group. He will be responsible for windowing strategies and for expanding production businesses. Hunegs will also join the boards of The CW and Shed Media.

Schlesinger will now be serving as the president of Warner Bros. Worldwide Television Distribution. He will be responsible for the distribution of the studio’s content for all TV platforms worldwide. He continues his responsibilities for the operations of Warner Bros. International Television Production.

Roth, Hunegs and Schlesinger will report to Kevin Tsujihara, the CEO of Warner Bros. Roth and Schlesinger with both be overseeing Warner Bros. Worldwide Television Marketing, led by Lisa Gregorian, the chief marketing officer of Warner Bros. Television Group.

Gewecke, who has been serving as the president of Warner Bros. Digital Distribution, has been named chief digital officer and executive VP of strategy and business development for Warner Bros. Entertainment. He is responsible for driving the studio’s worldwide digital growth and managing its global business strategy. He reports to Tsujihara.

In home entertainment, Ron Sanders, who was formerly the president of Warner Home Video, becomes the president of Warner Bros. Worldwide Home Entertainment Distribution. He, too, will report to Tsujihara.

Diane Nelson continues responsibilities as the president of DC Entertainment, which remains as a stand-alone entity under Warner Bros. Entertainment. She will report to both Tsujihara and Jeff Robinov, the president of Warner Bros. Pictures Group. Nelson adds the responsibilities of president and chief content officer for Warner Bros. Interactive Entertainment. She will then be working closely with Martin Tremblay, the president of Warner Bros. Interactive Entertainment, who will now report to Nelson and Sanders.

“The digital revolution continues to change every aspect of the way we do business, and this strategic realignment will help us address those changes to better deliver our world-class content to the widest array of consumers across the globe,” said Tsujihara. “Warner Bros. has the world’s best television series, films, games and original digital content, and we are committed to maximizing its value to the company, our creative partners and, ultimately, consumers.”

“One of Warner Bros.’ greatest strengths has always been its people, and this realignment will tap into the expertise and experience of a number of the company’s longstanding executives,” added Barry Meyer, the chairman of Warner Bros. “The Studio and its leadership have a legacy of adapting and evolving to meet and exceed consumers’ demands. The changes announced today continue that tradition and solidly position us for future success.”