MIPTV Spotlight: WWE

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CANNES: On the heels of the success of Raw and SmackDown, WWE is now presenting its newest franchise show, WWE Main Event.

The program offers viewers a chance to see their favorite WWE Superstars from both Raw and SmackDown in a one-hour program with original story lines that has new episodes 52 weeks a year.

“As the preeminent pay-per-view (PPV) company in the world, we will also feature 12 PPV titles for the 2013 calendar year, including the pop-culture extravaganza WrestleMania,” says Ed Wells, the senior VP and managing director of international operations at WWE. “And, on the digital front, we will be presenting a range of long- and short-form content for syndication across wireless web devices.”