HBO Max has ordered ten half-hour episodes of the comedy Minx, set in 1970s Los Angeles, from Ellen Rapoport, Feigco Entertainment and Lionsgate Television.
The series centers on an earnest young feminist who joins forces with a low-rent publisher to create the first erotic magazine for women. Ophelia Lovibond (W1A, Elementary) and Jake Johnson (New Girl, Spider-Man: Into the Spider-Verse) star.
Rapoport executive produces the series alongside Paul Feig and Dan Magnante for Feigco Entertainment. Rachel Lee Goldenberg directed and executive produced the pilot. Lionsgate Television is the studio. Feigco and Lionsgate Television previously partnered with HBO Max on Love Life.
Sarah Aubrey, head of original content at HBO Max, said: “We are so excited about this series, which is fun, feminist and wholly unique, and we couldn’t ask for a better cast or partners in Ellen, Rachel, Feigco and Lionsgate.”
Rapoport added: “I’m so grateful to Feigco, Lionsgate and HBO Max for seeing the potential in this story from the first time I showed up in their offices with stacks of ’70s porn magazines. Making Minx with our ridiculously talented cast was a dream come true and I’m just thrilled that I get to do it again.”
Feig said: “We fell in love with Ellen’s trunkful of male nudie magazines and her amazing vision for this funny and liberating series the second we heard it and knew we needed a bold network partner to let us bring it to the screen as honestly as possible. So, we couldn’t be more thrilled to be back in business with HBO Max, with whom we’ve been having such a great time on Love Life. With our powerhouse cast and brilliant director, it’s Minx to the Max!”
Scott Herbst, executive VP of television and head of development for Lionsgate, said: “Minx is another great series we’re bringing to viewers from our incredible partners at HBO Max and Paul Feig and we couldn’t be more proud. It’s a bold, funny and empowering show led by the amazing showrunner Ellen Rapoport that is sure to resonate with the HBO Max audience.”