FilmRise Inks Deal with Nicely Entertainment


FilmRise has signed a multifaceted deal with Nicely Entertainment to digitally distribute more than 20 romance and holiday films in the U.S., as well as co-produce two new films.

Among the Nicely Entertainment films that FilmRise will distribute are the newly completed productions Adeline, starring John Schneider (Dukes of Hazard), and the romantic comedy Snapshot to Love, starring Lexi Giovagnoli and Benedict Mazurek.

FilmRise will also co-produce and exclusively distribute two new holiday-themed movies in the U.S.: Sappy Holiday and Snowball Effect.

Max Einhorn, senior VP of acquisitions and co-productions for FilmRise, said, “Nicely’s production expertise in the family-friendly romance genre makes them the perfect partner for FilmRise to continue to grow its presence in this vertical, which includes growing our offerings of programs and building proprietary destinations in the streaming space. We are delighted to be partnering with Nicely so that audiences will be able to watch festive, feel-good films any time of the year.”

Vanessa Shapiro, CEO of Nicely Entertainment, added, “We are thrilled to be working with FilmRise and couldn’t think of a better home and U.S. digital partner for our content. We look forward to sharing and exposing our programming to countless and diverse audiences.”