Electric Entertainment Launches Electric Now App


Electric Entertainment has launched its OTT Electric Now app, a linear and on-demand streaming video channel offering feature films and series.

Electric Now will offer all of Electric Entertainment’s movies and series, including The Outpost, now in its third season on The CW; the new episodic crime show Almost Paradise, currently airing on WGN America; and top-performing programs like Leverage and The Librarians. The app will contain bonus materials from all Electric programs.

Electric’s podcast network, Electric Surge, will be on the app, featuring the entire video podcast library, adding more original content every week.

The linear and VOD channel will be available on multiple platforms, including smartphones, tablets and smart TVs in the U.S. exclusively. The ad-supported Electric Now channel, launched in 2019, continues to be available on multiple platforms, including Stirr and XUMO.

Dean Devlin, CEO of Electric Entertainment, said: “For a long time, we have wanted to create a hub where we could aggregate all our various fan bases from Leverage, The Librarians, The Outpost, Almost Paradise and all of our podcast subscribers into a single space. This will be a one-stop-shop to find all the content we make and distribute. Unlike larger studios, we have been fortunate to have nurtured a direct relationship with our audience through social media, personal appearances and electronic communication. This app gives us a central platform to show them how much we enjoy and treasure that relationship.”

Electric has partnered with OTTera to create and maintain the aPP.

“OTTera has been a tremendous partner for us. Their expertise and enthusiasm helped us not only get where we wanted to go but got us there extremely quickly,” added Devlin.