Celebrity Name Game Cleared in 80 Percent of U.S.


LOS ANGELES/NEW YORK: Debmar-Mercury has closed deals that deliver the game show Celebrity Name Game in more than 80 percent of the U.S.

Debmar-Mercury signed an agreement for the show to air on 58 Sinclair Broadcast Group stations as well as one that brings it to four CBS Television Stations owned-and-operated networks. Combined with deals in Pheonix and Cleveland, the show has now cleared more than 80 percent of the U.S. for a fall 2014 debut.

Celebrity Name Game is a nationally syndicated pop culture game show that is hosted by The Late, Late Show's Craig Ferguson. It is from co-producers Debmar-Mercury and FremantleMedia North America. The half-hour strip was developed by Courteney Cox and David Arquette's Coquette Productions, veteran showrunner Scott St. John and Laura Robinson and Richard Gerrits' North 44 Productions.

Mort Marcus and Ira Bernstein, co-presidents of Debmar-Mercury, commented, “The rapid sales pace for Celebrity Name Game demonstrates top-tier stations strongly believe in the value of this incredibly funny, sitcom-compatible game show to serve as a key element of their access and early fringe lineups. To have Sinclair, CBS and previously Tribune, three of the nation’s premier broadcast groups, as well as other large-market stations, step up to secure it so quickly is a major vote of confidence in Craig and the show. We are thrilled to have them on board.”