Yahoo Expands Partnership with ABC

NEW YORK: Disney|ABC Television Group (DATG) and Yahoo are expanding their long-standing relationship, including a new daily series featuring Yahoo editors on Good Morning America.

Titled Yahoo Your Day, the new series will star editors and experts from the online service, including Yahoo Style editor-in-chief Joe Zee, Yahoo Beauty editor-in-chief Bobbi Brown, Yahoo Health editor-in-chief Michele Promaulayko and Yahoo Food editor-in-chief Kerry Diamond. Flickr images will be integrated into Good Morning America’s weather reports, and Tumblr will be featured in the morning show’s Social Square.

Additionally, ABC News and Yahoo News will deepen their collaboration on major news events, including the 2016 presidential election, while content from Yahoo Global News Anchor Katie Couric will be distributed across ABC News. The expanded collaboration will also see special clips from across DATG, including hit shows such as Scandal, How to Get Away with Murder, Grey’s Anatomy, Pretty Little Liars, Jimmy Kimmel Live and Dancing with the Stars, made available on Yahoo Screen and Yahoo TV.

“Our partnership with Yahoo has thrived in the last three three years, creating and delivering to millions a rich blend of live breaking news, major special events, historic newsmaker interviews and compelling digital original series,” said James Goldston, the president of ABC News. “The combination of ABC News’ world-class journalism, DATG’s hit programming and Yahoo’s vast digital network, talent and technology is an unstoppable force. I’m incredibly excited about what the future will bring.”

Kathy Savitt, the CMO and head of media at Yahoo, commented: “Everyday, Yahoo creates content for our audiences in the subjects that matter most to them—news, fashion, beauty, travel, entertainment, sports and more. In less than a year since their founding, Yahoo’s Digital Magazines have quickly become leading digital and mobile content destinations, with our style and beauty, travel and parenting magazines ranked number one in their respective categories. We look forward to sharing their magazine content in a fresh new format every morning on Good Morning America. In addition, we are pleased to make Yahoo the ultimate destination for fans of hit ABC programming by providing them with special access to their favorite shows.”

“We’re happy that the fans of our shows will now be able to have access to them through Yahoo with this enhanced deal,” added Paul Lee, president of ABC Entertainment Group.