FremantleMedia North America Hires EVP for Digital

BURBANK: Gayle Gilman has been tapped for the newly created role of executive VP of digital content for FremantleMedia North America.

Gilman will be overseeing the creation of all digital content. Gilman will also be responsible for supporting distribution strategies. She will report to Lee Rierson, the COO. Gilman joins from Original Productions, where she served as the senior VP of Original Productions Entertainment Network.

“FremantleMedia has an extremely successful track record of creating digital businesses around the company’s renowned TV brands,” said Thom Beers, the CEO of FremantleMedia North America. “Having Gayle lead our digital team will allow us to expand our original content business. She is the perfect addition to help us create content that we can nurture into global brands in the booming transmedia world."

“There is a big opportunity in the original digital area, and platform providers are now looking for the kind of premium content we can deliver," added Gilman. "FremantleMedia is uniquely poised to use its global reach and its existing partners to launch new IP. There couldn't be a more exciting moment in time to work in this business."