Tuesday, July 27, 2021
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About Joanna Padovano Tong

Joanna Padovano Tong is the managing editor of World Screen. She can be reached at jpadovano@worldscreen.com.

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Horowitz Research: Ad-Supported Streaming Gains Momentum

Almost half of U.S. TV viewers are using AVOD services at least once a month, and 28 percent use a FAST service with ad-supported linear channels, according to Horowitz Research’s recent State of Viewing and Streaming 2021 report.