Satisfaction Group Creates Iberian Production Arm

Satisfaction Iberia has been launched by France’s Satisfaction Group and Daniel Domenjó, a Spanish producer, host and former executive director of Mediacrest.

Domenjó will serve as CEO of the new company. Satisfaction Iberia is set to develop, adapt and produce mainly unscripted content for Spanish, Portuguese and Latin American markets.

Arthur Essebag, founder of Satisfaction Group, stated: “Following our recent partnerships with Talpa, Fulwell 73 and Yes Yes Media, we continue to strategically expand our international presence with Satisfaction Iberia to bring new programs to the screen.

“I am delighted to partner with Daniel, who has a long track record as a successful producer and top executive. Spain, Portugal and France have a lot in common in audiovisual content; the combination of our know-hows will offer the market a new, agile and innovative player.”

Domenjó said: “Associating with Satisfaction Group is a genuine honor and privilege: Both the vision and experience of all their production companies, along with a catalog full of hits and worldwide deals, is an opportunity that an entrepreneur like me embraces with immense enthusiasm and commitment. With the launch of Satisfaction Iberia, which will focus on every kind of genre, we take a step forward in the international consolidation of such a groundbreaking group. Furthermore, having the possibility of learning and growing by Arthur’s side is simply a challenge that is just as exciting as it is inspiring.”