New Development Exec at Authentic Entertainment

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Authentic Entertainment has hired Sara Reddy, who has overseen such unscripted hits as Toddlers & Tiaras, as executive VP of development and current.

Reddy has developed and produced a string of reality TV hits, among them Here Comes Honey Boo Boo. As a producer, Reddy has worked on hundreds of hours of programming for networks such as TLC, Discovery, Animal Planet, A&E, MTV, VH1, Showtime, ABC and CBS. Reddy most recently served as executive producer for My Giant Life and 7 Little Johnstons for TLC.

A subsidiary of Endemol Shine North America, Authentic is the production company behind such unscripted shows as Toddlers & Tiaras, Flipping Out, Here Comes Honey Boo Boo, Ace of Cakes, Best Thing I Ever Ate and the upcoming return of Trading Spaces for TLC.

“I’m so excited that Sara is returning to Authentic,” said Lauren Lexton, co-founder and CEO of Authentic Entertainment. “Her experience in developing and overseeing hit series is only matched by her sense of humor and eye for what will make viewers sit up and take notice.”

Reddy added, “I’m thrilled to be back at Authentic. We’ve had a successful history together, and I look forward to a successful future. I love creating programming that gets everyone’s attention, and Authentic is the right place to do that.”