TVREAL
In celebration of Earth Day, discovery+ has unveiled discovery+ Immersions, a premium collection of exclusive and expanded long-form originals from the service’s natural-history programming library.
discovery+ Immersions feature never-before-seen footage from specials such as Sunrise Earth and North America. The 30-minute to 3-hour feeds focus on animals and moments, including Patagonian penguins, a sunrise across America, manatees swimming in the spring, waterfalls, snowy peaks and light filtering through Sequoia trees. Immersions will be accessible from the discovery+ Originals rail on the service.
Additionally, discovery+ is launching special Earth Day Collections today, which include curated streaming playlists of relevant titles from Animal Planet, Discovery, Food Network, HGTV and more. Select playlists will focus on topics like animal heroes, with episodes from series and specials including Ocean Warriors, Take Back the Harbor and Wild Job; vegetarian meals, highlighting episodes from Mary McCartney Serves it Up, Giada Entertains and The Pioneer Woman; and building a greener life, spotlighting episodes from Martha Knows Best, Farmhouse Fixer and Tiny House Big Living. discovery+ Earth Day Collections will be featured on the For You show pages of the service, along with network pages on Animal Planet and Discovery.
Lisa Holme, group senior VP of content and commercial strategy for Discovery, Inc., said: “discovery+ Immersions are an innovative way for fans to enjoy our content, offering an opportunity to use your phone or TV to showcase a moving piece of art, not just a television show. We view this as a true surprise and delight moment for Earth Day. If you’re working from home this week, we think interacting with Immersions is a great way to still celebrate the planet and bring some calm to your space.”
